Launching a Campaign


Irene has the best ideas.

I thought I had more ideas than skin pores, but, Irene knows how to do something with them! It often starts with “Mom, you should…” as in this project. Or campaign. She came up with this phrase. I was sold immediately with her statement of purpose.

In our home we talk about what we yearn to experience in our community, and even globally: peace and reconciliation and civil justice and unity and cooperation. We’re not talking fantasy or fad or fun times. We’re talking values and standards which permeate our Judeo-Christian mindset, though they are not perfectly implemented when the going gets tough, and when I need to exercise kindness, and be brave enough to be silent. We’re talking about including our enemies into our hearts, and embracing sounds and souls of a different drummer. C. S. Lewis, in ‘The Weight of Glory’ strikes at the heart of what I’m trying to say: “the dullest and most uninteresting person you talk to may, one day, be a creature which you worship or, abhor… it is with awe we should conduct all our dealings with one another, all friendships, all loves, all play, all politics”. And I would repeat, all, for therein lies the challenge and therein demands the exercise.


The Bible says, Love is kind; kindness is a fruit of His spirit; there is no law against kindness. And David was encouraged to wait for the Lord, to be brave, and wait for the Lord. Think about it. Exercise kindness. Feel it. Wear it. Wear your kindness bravely. And if you want to take this literally, we’ve made t-shirts, and notecards and signed, embellished prints to share the message: Be Kind. Be brave.


Twenty per cent of sales goes to individuals and families who can’t return the favor. Make this your campaign too!